Marketing
The Lake District and Cumbria is one of the most popular and well-loved tourism destinations in the UK. But popularity alone isn't enough in a very competitive market place and effective marketing is one of Cumbria Tourism's highest priorities.
Cumbria Tourism's marketing department offers a wide range of innovative and effective marketing opportunities including print, online, e-marketing and media activity. These activities give Cumbria Tourism members a chance to take part in campaigns totalling £1.2m.
We are active in a variety of markets and campaigns and work closely with regional, national and international partners in the public and private sectors. These pages cover the essentials of what we do, but if you have any questions, don't hesitate to contact us.
Golakes.co.uk
3.3 million users per year. Online availability and booking for your business. Sales throughout the year with listings lasting 12 months...more
Best of Lakeland
420,000 copies, 5 languages and extensive distribution. Sales begin in the Autumn, distribution throughout the year..more
Holiday Guide
Our flagship brochure, 200,000 guides, 600+ advertisers and extensive distribution. Sales through the summer, publication around Christmas...more
Social Media
Our Lake District, Cumbria Facebook page has over 32,000 followers and there are opportunities to promote your business. Have a look at our Facebook page.
Themed campaigns
If you're familiar with the Lake District and Cumbria, you'll know it's a very special corner of England. These perceptions are well-deserved but they can overlook other aspects of what's on offer. For this reason, we target our marketing into key themes, and these are Adventure, Culture, and Food and Drink.
