Quality Cumbria

Quality Cumbria is the local quality assessment scheme developed to recognise and drive up standards of accommodation in Cumbria.

Businesses who are currently ungraded can apply for a Quality Cumbria assessor to visit. Properties are assessed to a minimum standard and should be clean, comfortable and fit for purpose.

Originally the Quality Cumbria accreditation was developed as a 3 year stepping stone scheme towards moving up to a National Quality Assurance Standards, through Visit Britain or the AA, this scheme was delivered in partnership with VisitEngland. This requirement is no longer applicable and accommodation providers who have previously had a National accreditation can move back to having a Quality Cumbria grading if required. All accommodation providers who meet the Quality Cumbria standards are committed to quality improvements.

Benefits of Quality Cumbria

• Impartial advice from fully trained local assessors
• Use of the QC logo for your letterheads and stationery, brochures and website etc
• Eligibility for guide and web promotion with Cumbria Tourism (subject to being a member of CT)and local Tourism Associations
• Referrals and direct bookings through Cumbria's Tourist Information Centres
• Marketing and business development advice from Cumbria Tourism

How much does it cost?

Quality Cumbria assessment starts from just £75 + VAT. view full list of fees

What am I assessed against?

• Hotel criteria
• Serviced accommodation criteria
• Self catering criteria
• Alternative accommodation criteria
• Holiday, touring and camping parks criteria
• Hostel / Group criteria

All participants in the scheme must comply with the following statutory obligations.

How do I get assessed?

Complete the application form and return it with the appropriate fee to Cumbria Tourism.

An assessor will contact you to make a mutually convenient appointment to assess your property.
Following your assessment, your assessor will give you some verbal feedback, and a simple written report will follow.

You will also receive a certificate and window sticker, and be able to use the Quality Cumbria logo in your marketing materials.